Caving to the threat of a lawsuit over the company's marketing practices, Kellogg has announced a new sweeping policy that will shift the company's nutritional guidelines and set a new standard for the food industry. Under the new guidelines, all products marketed to children under the age of 12 must contain a maximum of 200 calories, 2 grams of saturated fat, 230 milligrams of sodium, 12 grams of labeled sugar and 0 grams of labeled trans fat per serving. Currently, 50 percent of Kellogg products marketed to children fail to meet their new criteria. The company says implementation will begin immediately. Twenty-seven percent of Kellogg's advertising budget goes to marketing to children under the age of 12.
Learn more: http://www.organicconsumers.org/articles/article_5651.cfm
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